“The recruiters inside a sorority look at those Instagrams to try to gauge what you're all about. You post a picture of an amazing brunch with a cute matcha on the side, and you’re like, ‘Brunch day.’ That little thing can really resonate with someone.”

Jennifer Carabetta · said date not stated · reported 2026-08-27

Carabetta explained how sorority recruiters use Instagram posts to gauge prospective members' personalities.