Tobias Green
ON THE RECORD · 4 verbatim quotes · every quote source-verified
“a reverse Mechanical Turk.”
Tobias Green · said date not stated · reported 2026-09-23
Green compared the arrangement of AI working behind the scenes while a human presents to clients as a reverse Mechanical Turk.
“If AI removes the grunt work, then the grunt work is no longer relevant,”
Tobias Green · said date not stated · reported 2026-09-23
Green told CNBC that AI is changing how the ad agency views entry-level roles.
“Then you need someone to come in and fix it up,”
Tobias Green · said date not stated · reported 2026-09-23
Green was describing how AI handles research, copywriting, and data gathering at his ad agency, leaving humans to finalize the work.
“They don't need to learn those skills … They need to learn how to manipulate and utilise AI.”
Tobias Green · said date not stated · reported 2026-09-23
Green told CNBC that junior employees need to learn how to manipulate and utilise AI rather than learning grunt-work skills.