Rosemary DeAragon
ON THE RECORD · 5 verbatim quotes · every quote source-verified
“In the past we were trying to stitch together something that would be good to show a customer,”
Rosemary DeAragon · said date not stated · reported 2026-10-26
DeAragon said that in the past, retailers were trying to stitch together something good to show a customer.
“With AI, you can do more deterministic matching to do personalization in this next-level way.”
Rosemary DeAragon · said date not stated · reported 2026-10-26
DeAragon said AI enables more deterministic matching for next-level personalization.
“figure out the fingerprint of the customer”
Rosemary DeAragon · said date not stated · reported 2026-10-26
DeAragon said the rise of e-commerce gave retailers new ways to figure out the fingerprint of the customer.
“is an age-old problem.”
Rosemary DeAragon · said date not stated · reported 2026-10-26
DeAragon said the personalization issue in retail is an age-old problem.
“really big opportunity to enhance the existing experience.”
Rosemary DeAragon · said date not stated · reported 2026-10-26
DeAragon said AI integration in shopping shows a really big opportunity to enhance the existing experience.