Mayra Goulart

“Those committed to Lula's victory worked to bring people together and persuade them to vote,”

Mayra Goulart · said date not stated · reported 2026-10-26

Goulart says Lula's supporters succeeded in turning online enthusiasm into real-world political engagement.

“It was a combination of social media and street-level mobilisation,”

Mayra Goulart · said date not stated · reported 2026-10-26

Goulart cautions against attributing Lula's comeback solely to social media.

“The physical world enabled a form of mobilisation capable of reducing abstention and persuading undecided voters.”

Mayra Goulart · said date not stated · reported 2026-10-26

Goulart argues that real-world mobilisation helped reduce abstention and persuade undecided voters.

“I believe this collective effort was an important learning experience and will prove valuable for a government that still faces many battles ahead. It not only helped reduce abstention, but also converted a significant number of undecided voters.”

Mayra Goulart · said date not stated · reported 2026-10-26

Goulart argues that the collective mobilisation effort could prove valuable for Lula's next administration.