Matteo Danieli

“We’ve got a lot of ‘you’re crazy’ reactions throughout the years,”

Matteo Danieli · said date not stated · reported 2026-07-01

Danieli recalled that in Bending Spoons' earlier years, VCs struggled to understand its approach.

“a product that would automatically create a diary of your life by leveraging what you would call AI today, and that we called machine learning then,”

Matteo Danieli · said date not stated · reported 2026-07-01

Danieli described Evertale, a prior startup that used machine learning to automatically create a life diary.

“We try to leverage the sophisticated data tracking, analytics infrastructure and experimentation toolkit that we’ve developed.”

Matteo Danieli · said date not stated · reported 2026-07-01

Danieli described how the company uses data tracking and experimentation in pricing its products.

“It’s one more tool for us to access the liquidity that we need to fuel our acquisitive strategy, but we also thought that for one day it would be the right thing to take it all in and enjoy the moment with all our colleagues,”

Matteo Danieli · said date not stated · reported 2026-07-01

Danieli explained the company's decision to bring its entire staff to New York to celebrate its Nasdaq listing.

“We want to place ourselves as an operator that takes beloved brands and makes them much better,”

Matteo Danieli · said date not stated · reported 2026-07-01

Danieli told TechCrunch that Bending Spoons positions itself as an operator that improves beloved brands.

“From a buyer’s perspective and as a company that grows through acquisitions, that’s actually a great opportunity and moment to deploy capital.”

Matteo Danieli · said date not stated · reported 2026-07-01

Danieli said slashed SaaS valuations present a great opportunity for Bending Spoons to deploy capital on acquisitions.

“In the past year and a half, we’ve witnessed an incredible acceleration in the pace at which we were able to ship new features and create value for users,”

Matteo Danieli · said date not stated · reported 2026-07-01

Danieli told TechCrunch that AI has accelerated the company's pace of shipping new features.

“invested the best part of the first two or three years working on culture and hiring processes. We believe we now excel at spotting talent, especially when young and when they don’t have a great track record yet.”

Matteo Danieli · said date not stated · reported 2026-07-01

Danieli said co-founder Ferrari spent his early years on culture and hiring, and that the company now excels at spotting talent.

“It sparked a reflection around the fact that you don’t always find perfect correlation between how talented entrepreneurs are and the success they have, especially from zero to one. Luck is a very big component of that equation. So we developed an obsession for finding a strategy that would, as much as possible, reduce the role that luck plays in growth and success,”

Matteo Danieli · said date not stated · reported 2026-07-01

Danieli said the Evertale experience led the founders to develop a strategy for minimizing the role of luck in growth.

“Evernote may be the first product we acquired that was genuinely loved by users, so we had very strict judges.”

Matteo Danieli · said date not stated · reported 2026-07-01

Danieli said Evernote was the first product Bending Spoons acquired that was genuinely loved by users.