Jay Levine

“Our experiences strategy is around tech, it's around fandom, and it's around new and innovative approaches to content distribution,”

Jay Levine · said date not stated · reported 2026-11-07

Levine described Sony's experiences strategy as centered on tech, fandom, and new content distribution approaches.

“For us, we're all about these differentiated experiences.”

Jay Levine · said date not stated · reported 2026-11-07

Levine emphasized Sony's focus on differentiated experiences in the theatrical space.

“The thing that's so incredible about it is everybody thought initially it's just going to be working for sports, and when you look at what they've done, a lot of the titles with 'Harry Potter,' with 'Shrek,' and some of the other ones, I mean, the fill rates are actually incredible,”

Jay Levine · said date not stated · reported 2026-11-07

Levine noted that while people initially thought Cosm would only work for sports, theatrical titles like Harry Potter and Shrek have shown incredible fill rates.

“Cosm is really early in its growth trajectory at the moment, and we saw an opportunity to partner with the company at, what I would say is at, a very important stage in its development,”

Jay Levine · said date not stated · reported 2026-11-07

Levine explained why Sony invested in Cosm, noting the company is at an early but important stage of development.

“higher than I think anybody really would have thought,”

Jay Levine · said date not stated · reported 2026-11-07

Levine said average prices for Cosm's events are higher than anyone would have expected.

“They have about five locations with the goal of a pretty significant rollout. And the real reason why we did it was it gave us a lot of exposure to a growing distribution and what we deem an experiential platform that we think has long-term potential.”

Jay Levine · said date not stated · reported 2026-11-07

Levine said the investment gave Sony exposure to a growing experiential distribution platform with long-term potential.