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VERIFIED QUOTE · reported 2026-07-31

“commercial rigor and expertise to better capitalize on broadcast rights, sponsorships and a growing tournament portfolio.”

FIFA · said date not stated · reported 2026-07-31

A FIFA presentation co-written with its banking advisors from J.P. Morgan set a goal for FFE as commercial rigor and expertise.

verbatim, matched to source text 1 source Associated Press

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