BlackBerry World Announcement Recap
Today RIM took the stage at their BlackBerry World conference, they showed off a lot of stuff, so rather than posting everything in separate posts we are going to roundup everything that was shown off in one gargantuan article.
Alright, so to start off with BlackBerry announced some new hardware at the conference, starting with the highly rumored BlackBerry 10 smartphone. The BlackBerry 10 is really the end result of what people have been asking for, for many years now. It has a 4.2″ touch screen on the front, and if we do say so ourselves that’s the money size. It’s a truly beautiful looking screen, with a resolution of 1280X768 which is 720p HD. 16GB of internal storage, we don’t know if it’s upgradable any higher than that, or whether that storage is using a Micro SD card or proprietary card. It boasts 1GB of RAM, which is a good competitor to other phones on the market. The screen being a touch screen means that the need for a physical keyboard is out, something we’ve been asking for for years. The interface looks absolutely fantastic on this device, it runs obviously BBM which has been upgraded and updated to look just. Plain. Awesome.
Along with the announcement of the BlackBerry 10 handset was an announcement of an LTE Playbook. The LTE Playbook boasts a 1.5 Ghz Dual Core Processor, anyone else falling in love with BlackBerry right now?
Now let’s focus in on what was most talked about, the new, updated BlackBerry OS. Well to start with the keyboard has had a major redesign/reinvent, one of the biggest questions from consumers, and more importantly the BlackBerry fanboys and girls, was how will they recreate a keyboard that is as iconic as the infamous BlackBerry keyboard. Well they’ve answered that really well. The new keyboard has a tone of touch gestures that help to improve your typing, but not only that, to modify the way the keyboard works, based on you the user. For example, when you type suggested words show up, simply slide the word up and it is used. This may seem basic, but to understand check out the video above. To get numbers or special characters you swipe up. Swiping up from the bottom of the keyboard makes the keyboard layout change. There’s a lot of different gestures that it understands. The new operating system also features a new way to multitask, simply swiping from left to right you can peak at other applications which are open. Then after checking what else is open, you can return to the app you were using originally. It’s simple, but very effective.
The camera is what gets us excited it’s so innovative, say you’re a few seconds late trying to catch that special moment. Not to worry, the new app allows you to cycle through the earlier few seconds you might have missed on any other camera. Simply use the circular tool and you can cycle back to see if any of the shots before were any better. This is almost like rapid shutter shots on a more advanced camera, but is available on the BBM. Now one thing that might be holding you back on the BlackBerry route is that they have almost no apps. No games, utilities, nothing. Well that’s also about to change with the new OS, for starters two big titles are coming to the OS, Sonic the Hedgehog 4: Episode 1 and Jetpack Joyride (by Halfbrick the makers of Fruit Ninja). There are many more popular titles set to hit the OS in the coming months, so don’t be deterred by just two big titles, more is to come. You also may be a developer that is looking to get your apps on BBM devices. Well, you’re in luck the OS has a newly designed Application maker for your use. It’s easy, intuitive and is free to developers. The application developer is made by Mippin. VP Global Alliances and Business Development at RIM stated, “With the launch of BlackBerry App Generator Mippin and RIM are tearing down the barriers and finding new ways to encourage content publishers to create apps.” If that wasn’t enough to pull you in as a developer RIM is offering a $10,000 guarantee for developers of applications.
Overall BlackBerry World had a lot to offer for us geeks, and we are craving the BlackBerry 10 right now. The new operating system we believe could not have been any better, and we look forward to seeing what developers manage to design for the new OS. The new methods of typing, taking photos and developing Apps are amazing. And we truly hope that this helps BlackBerry back into the market of modern smartphones.
Press release from Mippin:
Mippin to Power BlackBerry App Generator
Online publishers can build apps for BlackBerry smartphones and BlackBerry PlayBook in minutes
BlackBerry World 2012 – Orlando FL – May 1, 2012 – Mippin today announced that the Mippin app creation platform will power BlackBerry® App Generator – a simple to use online app-builder, allowing online content owners to build fully branded apps for BlackBerry® smartphones and BlackBerry® PlayBook™ tablets. The new online app creator is powered by Mippin’s award-winning app creation platform, which allows content owners to build great-looking apps in minutes.
In the last 18 months more than 50,000 apps have been built using Mippin’s app-creation platform. This includes apps for the Daily Express, Daily Star and OK! Magazine UK. The OK! Magazine UK app has proven to be particularly popular, racking up 280,000 downloads in just six months – 65 percent of which were on BlackBerry devices.
With today’s announcement, online publishers can now take their content and build it into an app for BlackBerry smartphones and the BlackBerry PlayBook in less than 10 minutes, without having to pay any registration or submission fees. Apps can also be fully integrated with BlackBerry® Messenger (BBM™), allowing publishers to create a unique social content experience and encourage content sharing with other BlackBerry customers.
Publishers will also be able to generate revenue from apps built using the BlackBerry App Generator through in-app advertising using the BlackBerry Advertising Service.
“With the BlackBerry App Generator it’s now easier than ever for publishers to build and launch an app on BlackBerry App World,” said Nick Barnett, CEO, Mippin. “Whereas creating an app from scratch can cost thousands of pounds and take several months, BlackBerry App Generator is completely free and can deliver a stunning app in less than 10 minutes. Plus, with BBM integration available, publishers can make consuming content a truly social experience.”
“With the launch of BlackBerry App Generator Mippin and RIM are tearing down the barriers and finding new ways to encourage content publishers to create apps,” said Martyn Mallick, Vice President, Global Alliances and Business Development at Research In Motion. “For customers, this means that even more of their favourite published content will soon be available to download as apps.”
BlackBerry App Generator is available from today at: blackberryappgenerator.com
Apps can be created for smartphones running the BlackBerry® OS v5.0 and higher and BlackBerry Playbook tablets. Support for BlackBerry® 10 will be added shortly.